Social media management is the process of creating, scheduling, analyzing, listening, and engaging with content posted on social media platforms, like Facebook, Instagram, and Twitter.
3 Steps to making your content viral:
Make Your Content Viral in 3 Steps
Step 1 – Slice and Dice Your Content
Take a look at your content. You can take a blog post, an image or even a video and slice it up into several bite-sized pieces that will be shared separately.
Step 2 – Give Away Bonuses
If you can create some bonuses and give them away when someone shares your content, they’ll be more likely to share it. The key is to create bonuses that are relevant and useful.
Step 3 – Make It Easy To Share
This is where you want to make it easy for people to share your sliced up content by giving them all the tools they need right on the page.
Viral content — or “going viral” — is the holy grail of online marketing. If you’ve ever wondered how videos, images and other content shared on social media reach millions of people without any budget behind them, this guide will help you understand what it takes to make your content go viral.
What is Viral Content?
The term “viral content” refers to any piece of media that’s been shared by users on social media to the point that it achieves an exponential increase in popularity. The term is derived from a biological process called viral replication, which refers to the way viruses self-replicate within a host cell.
Some content goes viral. Other content doesn’t. You never know which piece of content will be the one that goes viral, but you can increase your chances with a few simple steps.
Great content is the lifeblood of any successful business. It helps you build trust, get found online and drive more sales.
But just because you have an awesome product or service doesn’t mean that people will buy it.
The Internet is a noisy place. If no one knows about your content, it’s going to be hard to turn it into sales.
That’s why it’s important to generate buzz for your content. Viral content almost always goes hand in hand with massive website traffic, social media shares and conversions.
When you make targeted content, it’s much easier to target the right audience and get more shares. Plus, you can use this information to make more targeted content in the future!
There are really only three steps to creating viral content.
- Create awesome content
The first step to making your content viral is to create truly awesome content that people love. This is the thing that most people struggle with.
People will not share crappy or mediocre material, so if you have not created a piece of content that people actually care about, you can stop right now because no one will share it. It’s as simple as that.
- Make the content easily shareable
After you have this awesome piece of content, you need to make it easy for people to share it. After all, no one wants to work hard to find a way to share your stuff.
A good way to optimize for sharing is by always including social media sharing buttons on your blog posts and landing pages (which we do here on Quick Sprout). By doing so, you make sharing easier for others and ultimately increase the chances of your content going viral.
- Promote the crap out of it
Finally, regardless of how great the piece of content is or how easy you made it for people to share it, if you don’t actively promote your content, no one will see it or even know about it. Grab now the opportunity to make your content viral in social media.